Hakukoneoptimointi journalisteille. Osa 2

Hakukoneoptimointi journalisteille. Osa 2Kirjoittanut: Tommi Heikkonen, Fiaren toimitusjohtaja Edellisessä kirjoituksessa kävimme läpi taustatietoja siitä, mitä SEO (hakukoneoptimointi) on ja miksi se on tärkeää yksittäisille toimittajille. Tässä kirjoituksessa käymme läpi joitakin käytännön vaiheita siitä, mitä toimittaja voi tehdä päivittäisessä työssään hakukoneoptimoinnin näkökulmasta.Uutismediassa ensimmäinen perusasia on oletusarvoisesti paikallaan: Hakukoneet pitävät sivustoista, joilla on jatkuvasti päivittyvää sisältöä. Uutissivustoilla on…

Hakukoneoptimointi journalisteille

Hakukoneoptimointi journalisteilleKirjoittanut: Tommi Heikkonen, Fiaren toimitusjohtajaMitä Journalistin kannattaa tietää hakukoneoptimoinnista?Jokaisen (kaupallisessa julkaisussa) verkkoon kirjoittavan tahon kannattaa olla kiinnostunut hakukoneoptimoinnista. (hakukoneoptimointi = Search Engine Optimization = SEO). Koska hakukoneoptimointi koostuu monesta pienestä asiasta, kokonaisuuden hahmottaminen saattaa olla haastavaa. Iso osa hakukoneoptimointiin liittyvistä asioista on puhtaasti teknisiä, esimerkiksi verkkosivun latautumisnopeus. Toisaalla on asioita, jotka liittyvät suoraan journalistin…

What you need to know to improve your news site reader experience

What you need to know to improve your news site reader experienceLearn how Content Delivery Networks (CDN), image optimisation, and the right CMS can create a remarkable experience for the reader. Imagine people hearing COVID or tensions between two countries for the first time. Naturally, one of the first things they do is go to search…

5 Advantages of Mobile Journalism

5 Advantages of Mobile JournalismThe benefits of a mobile-friendly CMS. The pandemic has created many shifts within digital trends. For example, remote work gained immense popularity, and Newsroom journalists were impacted. From an article on Reuters, approximately 76% of editors, CEOs, and digital leaders claim that Covid-19 has sped up their plans for transitioning to the…

Bold CMS vs WordPress: A Comparison

Bold CMS vs WordPress: A ComparisonSearching for a WordPress alternative? Bold CMS is a unique digital publishing solution that empowers growing media organizations, allowing them to create, distribute and monetize content more effectively than ever. Improving your content management system is often a necessary change when scaling your publishing business to a larger audience. This often…

Transitioning from Print Media to Digital

Transitioning from Print Media to DigitalManage newsletters, digital publications and print integrations to syndicate seamlessly across digital channels.  Traditional print media businesses have faced widespread declining revenues year over year. Even with well-known and established branding, organizations have had to work hard to keep up with the shift towards digital publishing. Many media publishers face notable…

Webinar: Organising Newsroom for Digital Publishing

Webinar: Organising Newsroom for Digital PublishingFor this session, Jyrki Utriainen, Managing Editor and Arttu Romo Technology Development Manager of Sanomalehti Karjalainen Oy and our CEO Tommi Heikkonen sat together to share how organising Karjalainen’s newsroom played an important role in their transition from print to digital. In this webinar, we’ve shared:Karjalainen’s journey of transformation from…

Bold CMS: The best CMS for news sites

Bold CMS: The best CMS for news sitesWhat makes Bold the best news CMS around?Regardless of which type of news outlet you have, having a great content management tool is critical to the success of your project. Introducing Bold CMS – the best news CMS tailored to your needs.The most important thing for news outlets…

Search Engine Optimization for Journalists, Part 2

Search Engine Optimization for Journalists, Part 2Written by: Tommi Heikkonen, Fiare CEO In the previous writing, we went through some background information about what SEO (Search Engine Optimization) is and why it is relevant for individual Journalists. In this article, we will go through some practical steps on what a journalist can do in the daily…

Search Engine Optimization for Journalists

Search Engine Optimization for JournalistsWritten by: Tommi Heikkonen, Fiare CEO Anybody publishing content online for commercial purposes should be interested in SEO (Search Engine Optimization). However, SEO can be a challenging topic due to being the result of so many different smaller aspects. Some parts of SEO are technical – such as page load speed -…